--- title: Octane Eye Surgery Online Consumer Snapshot for Week of June 6, 2020 description: In this weeks (June 6) Octane Consumer Snapshot, we are seeing search volume activity continues to trend back toward pre-COVID norms image: https://blog.octaneoc.org/hubfs/fabrizio-verrecchia-s85Nw03ublY-unsplash.jpg --- [![Octane](https://blog.octaneoc.org/hubfs/Octane_December2019/Images/Octane.svg)](https://octaneoc.org/) - [Accelerate](https://octaneoc.org/launchpad/) - [LaunchPad SBDC Accelerator](https://octaneoc.org/launchpad/) - [Pitch Presentation Template](https://octaneoc.org/launchpad/#template) - [Our Alumni](https://octaneoc.org/launchpad-alumni/) - [Apply](https://info.octaneoc.org/launchpadapply) - [Grow](https://octaneoc.org/octane-enterprise-solutions/) - [Events](https://octaneoc.org/events-programs/) - [Aesthetics Tech Forum](https://octaneoc.org/aesthetic-technology-summit/) - [Tech Innovation Forum](https://octaneoc.org/tech-innovation-forum/) - [Ophthalmology Tech Forum](https://octaneoc.org/ophthalmology-technology-summit/) - [High Tech Awards](https://octaneoc.org/high-tech-awards/) - [Cardiovascular Tech Summit](https://octaneoc.org/cardiovascular-tech-summit/) - [Medical Innovation Forum](https://octaneoc.org/medtech-innovation-forum/) - [Programs & Calendar](https://octaneoc.org/events-programs/#calendar) - [Partner](https://octaneoc.org/partner/) - [Partner with Us](https://octaneoc.org/partner/) - [Octane Partners](https://octaneoc.org/octane-partners/) - [Become a Member](http://register.octaneoc.org/membership) - [Mission](https://octaneoc.org/mission/) - [What We Do](https://octaneoc.org/mission/) - [Community Initiatives](https://octaneoc.org/octane-foundation-for-innovation/) - [Women Leaders of Octane](https://octaneoc.org/octane-foundation-for-innovation/#women-leaders) - [Non-Profit Accelerator](https://octaneoc.org/octane-foundation-for-innovation/#npa) - [LaunchPad Accelerator](https://octaneoc.org/octane-foundation-for-innovation/#launchpad) - [STEAM Ahead](https://octaneoc.org/octane-foundation-for-innovation/#stem-fellows) - [Next Wave](https://octaneoc.org/octane-foundation-for-innovation/#orange-movement) - [Team](https://octaneoc.org/mission/#team) - [Board & Advisors](https://octaneoc.org/board-advisors/) - [Careers](https://octaneoc.org/careers/) - [News & Blog](https://blog.octaneoc.org/) Latest [Events](https://blog.octaneoc.org/topic/events) [Med Tech](https://blog.octaneoc.org/topic/med-tech) [Tech](https://blog.octaneoc.org/topic/tech) [Innovation](https://blog.octaneoc.org/topic/innovation) [Octane News](https://blog.octaneoc.org/topic/octane-news) ## [Winners Announced - The 2022 High Tech Awards](https://blog.octaneoc.org/hta-2022-winners) by [Natalie Matsumoto](https://blog.octaneoc.org/author/natalie-matsumoto) on September 29, 2022 [Read more](https://blog.octaneoc.org/hta-2022-winners) - CATEGORIES ### Subscribe to Email Updates [Ophthalmology](https://blog.octaneoc.org/topic/ophthalmology) | 2 min read # Octane Eye Surgery Online Consumer Snapshot for Week of June 6, 2020 Written by [Octane and Brado](https://blog.octaneoc.org/author/octane-and-brado) - - - The eye surgery related consumer search volume activity continues to trend back toward pre-COVID norms. In fact, LASIK-related searches are about equal to May 2019 levels with specific search query terminology indicating strong interest and action signals. Full May 2020 search activity provides an opportunity to highlight a number of interesting regional dynamics.  A few of those regional differences are highlighted below. - Month-over-month cataract-related search volume comparisons show May 2020 search volume trending strongly toward May 2019 levels (Chart 1). Most of that momentum came in the last three weeks of May and we expect June 2020 levels to be equal or greater than June 2019 search volume. - The Southeast and Southwest regional search volume is increasing at a higher rate than the rest of the nation (Chart 2). There are significant opportunities for ophthalmology practices to reach patients online in these areas. - Florida and New Jersey provide a sharp contrast in the regional differences in consumer online behaviors (Chart 3). Florida has seen a month-over-month (MOM) increase of 37% in May versus April in combined cataract, glaucoma, and LASIK-related search volume. This was on top of an upward-trending April curve. New Jersey, however, saw only a six percent increase in search volume in May over April. *![Chart 1-5](https://blog.octaneoc.org/hs-fs/hubfs/Chart%201-5.png?width=541&name=Chart%201-5.png)* *Chart 1:  2020 v. 2019 Cataract Related Search Volume Trends* *![Chart 2-4](https://blog.octaneoc.org/hs-fs/hubfs/Chart%202-4.png?width=541&name=Chart%202-4.png)* *Chart 2: 2020 v. 2019 Cataract Related Search Volume Trends![Screen Shot 2020-06-05 at 9.20.24 AM](https://blog.octaneoc.org/hs-fs/hubfs/Screen%20Shot%202020-06-05%20at%209.20.24%20AM.png?width=659&name=Screen%20Shot%202020-06-05%20at%209.20.24%20AM.png)* *Chart 3: Florida vs. New Jersey Search Volumes* *[![Get Notifications Each Week on Search Insight](https://no-cache.hubspot.com/cta/default/5246191/e424cc82-72ff-4446-928f-8d4e83e26bdb.png)](https://cta-redirect.hubspot.com/cta/redirect/5246191/e424cc82-72ff-4446-928f-8d4e83e26bdb)* [![LinkedIn-Logo](https://blog.octaneoc.org/hs-fs/hubfs/LinkedIn-Logo.png?width=40&name=LinkedIn-Logo.png)](https://www.linkedin.com/shareArticle?mini=true&url=https%3A//blog.octaneoc.org/octane-eye-surgery-online-consumer-snapshot-june-6-2020&title=&summary=&source=)     ### Related Categories [Ophthalmology](https://blog.octaneoc.org/tag/ophthalmology) ### [Octane and Brado](https://blog.octaneoc.org/author/octane-and-brado) Popular [Start Up](https://blog.octaneoc.org/topic/start-up) [Business Resource](https://blog.octaneoc.org/topic/business-resource) ## [Why Brand Strategy Is So Important For Startups](https://blog.octaneoc.org/why-brand-strategy-is-so-important-for-startups) [Read more](https://blog.octaneoc.org/why-brand-strategy-is-so-important-for-startups) Popular [Business Resource](https://blog.octaneoc.org/topic/business-resource) ## [The Importance of a Human Capital Management Strategy](https://blog.octaneoc.org/the-importance-of-a-human-capital-management-strategy) [Read more](https://blog.octaneoc.org/the-importance-of-a-human-capital-management-strategy) Popular [Orange County](https://blog.octaneoc.org/topic/orange-county) ## [City of Hope: Advancing World-Renowned Cancer Treatment and Research in Orange County](https://blog.octaneoc.org/city-of-hope-advancing-world-renowned-cancer-treatment-and-research-in-orange-county) [Read more](https://blog.octaneoc.org/city-of-hope-advancing-world-renowned-cancer-treatment-and-research-in-orange-county) ## Accelerate Your Capital Funding Strategy LaunchPad is a Top-5 SBDC in the nation, offering pro-bono expertise help you prepare to raise capital.  [Apply to LaunchPad SBDC](https://info.octaneoc.org/launchpadapply) ### Let Us Know What You Thought about this Post. 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