--- title: "Octane Eye Surgery Online Consumer Snapshot: July 10, 2020" description: Octane in partnership with Brado will bring you a weekly overview of eye surgery related search and key data trends. This article covers July 4-July 10,2020 image: https://blog.octaneoc.org/hubfs/fabrizio-verrecchia-s85Nw03ublY-unsplash.jpg --- [![Octane](https://blog.octaneoc.org/hubfs/Octane_December2019/Images/Octane.svg)](https://octaneoc.org/) - [Accelerate](https://octaneoc.org/launchpad/) - [LaunchPad SBDC Accelerator](https://octaneoc.org/launchpad/) - [Pitch Presentation Template](https://octaneoc.org/launchpad/#template) - [Our Alumni](https://octaneoc.org/launchpad-alumni/) - [Apply](https://info.octaneoc.org/launchpadapply) - [Grow](https://octaneoc.org/octane-enterprise-solutions/) - [Events](https://octaneoc.org/events-programs/) - [Aesthetics Tech Forum](https://octaneoc.org/aesthetic-technology-summit/) - [Tech Innovation Forum](https://octaneoc.org/tech-innovation-forum/) - [Ophthalmology Tech Forum](https://octaneoc.org/ophthalmology-technology-summit/) - [High Tech Awards](https://octaneoc.org/high-tech-awards/) - [Cardiovascular Tech Summit](https://octaneoc.org/cardiovascular-tech-summit/) - [Medical Innovation Forum](https://octaneoc.org/medtech-innovation-forum/) - [Programs & Calendar](https://octaneoc.org/events-programs/#calendar) - [Partner](https://octaneoc.org/partner/) - [Partner with Us](https://octaneoc.org/partner/) - [Octane Partners](https://octaneoc.org/octane-partners/) - [Become a Member](http://register.octaneoc.org/membership) - [Mission](https://octaneoc.org/mission/) - [What We Do](https://octaneoc.org/mission/) - [Community Initiatives](https://octaneoc.org/octane-foundation-for-innovation/) - [Women Leaders of Octane](https://octaneoc.org/octane-foundation-for-innovation/#women-leaders) - [Non-Profit Accelerator](https://octaneoc.org/octane-foundation-for-innovation/#npa) - [LaunchPad Accelerator](https://octaneoc.org/octane-foundation-for-innovation/#launchpad) - [STEAM Ahead](https://octaneoc.org/octane-foundation-for-innovation/#stem-fellows) - [Next Wave](https://octaneoc.org/octane-foundation-for-innovation/#orange-movement) - [Team](https://octaneoc.org/mission/#team) - [Board & Advisors](https://octaneoc.org/board-advisors/) - [Careers](https://octaneoc.org/careers/) - [News & Blog](https://blog.octaneoc.org/) Latest [Events](https://blog.octaneoc.org/topic/events) [Med Tech](https://blog.octaneoc.org/topic/med-tech) [Tech](https://blog.octaneoc.org/topic/tech) [Innovation](https://blog.octaneoc.org/topic/innovation) [Octane News](https://blog.octaneoc.org/topic/octane-news) ## [Winners Announced - The 2022 High Tech Awards](https://blog.octaneoc.org/hta-2022-winners) by [Natalie Matsumoto](https://blog.octaneoc.org/author/natalie-matsumoto) on September 29, 2022 [Read more](https://blog.octaneoc.org/hta-2022-winners) - CATEGORIES ### Subscribe to Email Updates [Ophthalmology](https://blog.octaneoc.org/topic/ophthalmology) | 2 min read # Octane Eye Surgery Online Consumer Snapshot: July 10, 2020 Written by [Octane and Brado](https://blog.octaneoc.org/author/octane-and-brado) - - - Imagine a stock exchange board where everything is green; not just green but all-time high levels of green. That is the direction of online Google searches for eye surgery related topics for first week of July. In the face of increases in reported COVID infections, the U.S. eyecare consumer searched harder. Chart 1 shows search trends for cataract, glaucoma, and LASIK related searches from March 2019 through the first week of July 2020. As you can see on the chart below, current search volumes significantly exceed the pre-COVID search levels in each of the three measured eye surgery categories. The top left table in Chart 2 shows that July search queries are trending approximately 100% to 150% above June levels in the week ending July 4. It’s difficult to imagine that trend continuing at these breathtaking levels, but the numbers don’t lie. The bottom left table on Chart 2 shows another very promising data point for eye surgeons and ophthalmic manufacturers. ‘Intent’ oriented searches, those that are more specific and focused on active buying behaviors, are also up dramatically over June levels. Keep in mind that June ended with search volumes ahead pre-COVID levels as well. This is our final eye surgery online consumer search report prior to the [*Octane Ophthalmology Technology Summit*](https://octaneoc.org/ophthalmology-technology-summit/)August 6-8, 2020. It has been amazing to see the consumer sentiment rebound so strongly around eye surgery related topics and search behaviors. Members of the Brado team are happy to answer any additional questions about consumer behavior. Email [*Clay.Wilemon@Brado.net*](mailto:clay.wilemon@brado.net)to discuss. ![Picture1-Jul-13-2020-05-08-03-23-PM](https://blog.octaneoc.org/hs-fs/hubfs/Picture1-Jul-13-2020-05-08-03-23-PM.png?width=1282&name=Picture1-Jul-13-2020-05-08-03-23-PM.png)   *Chart 1:   Eye Surgery Related Google Search Volume* *March 2019 – July 2020* *![Picture 2](https://blog.octaneoc.org/hs-fs/hubfs/Picture%202.png?width=1210&name=Picture%202.png)* *Chart 2:   Eye Surgery Related Google Search Trends* *Change In Queries First Week of July vs. June 2020 (% Change)* [*![LinkedIn-Logo](https://blog.octaneoc.org/hs-fs/hubfs/LinkedIn-Logo.png?width=50&name=LinkedIn-Logo.png)*](https://www.linkedin.com/shareArticle?mini=true&url=https%3A//blog.octaneoc.org/octane-eye-surgery-online-consumer-snapshot-july-10-2020&title=&summary=&source=)   ### Related Categories [Ophthalmology](https://blog.octaneoc.org/tag/ophthalmology) ### [Octane and Brado](https://blog.octaneoc.org/author/octane-and-brado) Popular [Start Up](https://blog.octaneoc.org/topic/start-up) [Business Resource](https://blog.octaneoc.org/topic/business-resource) ## [Why Brand Strategy Is So Important For Startups](https://blog.octaneoc.org/why-brand-strategy-is-so-important-for-startups) [Read more](https://blog.octaneoc.org/why-brand-strategy-is-so-important-for-startups) Popular [Business Resource](https://blog.octaneoc.org/topic/business-resource) ## [The Importance of a Human Capital Management Strategy](https://blog.octaneoc.org/the-importance-of-a-human-capital-management-strategy) [Read more](https://blog.octaneoc.org/the-importance-of-a-human-capital-management-strategy) Popular [Orange County](https://blog.octaneoc.org/topic/orange-county) ## [City of Hope: Advancing World-Renowned Cancer Treatment and Research in Orange County](https://blog.octaneoc.org/city-of-hope-advancing-world-renowned-cancer-treatment-and-research-in-orange-county) [Read more](https://blog.octaneoc.org/city-of-hope-advancing-world-renowned-cancer-treatment-and-research-in-orange-county) ## Accelerate Your Capital Funding Strategy LaunchPad is a Top-5 SBDC in the nation, offering pro-bono expertise help you prepare to raise capital.  [Apply to LaunchPad SBDC](https://info.octaneoc.org/launchpadapply) ### Let Us Know What You Thought about this Post. 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